2012 was a big year for Salesforce. The cloud computing company based in San Francisco announced a stream of acquisitions amid robust financial results that included 37 percent revenue growth and the addition of 2,500 employees. Yet in his book Trailblazer: The Power of Business as the Greatest Platform for Change (2019), Marc Benioff, Chief Executive Officer, would later recall 2012 as the year he made a surprising realization: less than 14 percent...
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