M-PESA is a small-value electronic payment and store of value system that is accessible from ordinary mobile phones. It has seen exceptional growth since its introduction by mobile phone operator Safaricom in Kenya in March 2007: it has already been adopted by 9 million customers (corresponding to 40 percent of Kenya's adult population) and processes more transactions domestically than Western Union does globally. M-PESA's market success can be interpreted...
Подробнее
ПОДРОБНАЯ ИНФОРМАЦИЯ
-
2010/03/01
-
Рабочие документы
-
54338
-
1
-
1
-
2010/07/01
-
Disclosed
-
Mobile payments go viral : M-PESA in Kenya
-
post bank
ФАЙЛЫ ДЛЯ СКАЧИВАНИЯ
ПОЛНЫЙ ОТЧЕТ
Официальная версия документа (может содержать подписи, и т.д.)