Can mass public health messages change behavior during a crisis? This paper assesses the impact of a COVID-19 focused text-messaging campaign launched in May 2020 with the Ministry of Health and Social Protection of Tajikistan to encourage compliance with risk reduction measures. The initiative sent a series of informational messages to about 5.5 million mobile phone subscribers and reached at least one member of more than 90 percent of the country’s...
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ПОДРОБНАЯ ИНФОРМАЦИЯ
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2021/08/23
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Рабочий документ в рамках исследования вопросов политики
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WPS9755
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1
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1
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2021/08/23
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Disclosed
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Mass Messaging and Health Risk Reduction : Evidence from COVID-19 Text Messages in Tajikistan
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primary source
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