This report begins with a guest editorial; by Djordjija B. Petkoski; V. Kasturi, Rangan; and William S. Laufer. The next 4 billion: characterizing Base of the economic pyramid (BoP) markets; by Allen, L. Hammond; William, J. Kramer; Robert S. Katz; Julia, T. Tran; and Courtland, Walker. Creating shared value through basic business strategy; by Niels, Christiansen. The shakti revolution; by Gavin, Neath; and Vijay, Sharma. Social issue-oriented BoP...
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ПОДРОБНАЯ ИНФОРМАЦИЯ
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2008/06/01
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Информационный бюллетень
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44491
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1
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1
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2010/07/01
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Disclosed
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Business and poverty 10 (2) : opening markets to the poor
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entrepreneur