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Electronic Payment Acceptance Assessment Guide : Electronic Payment Acceptance Package (Английский)

The methodology detailed in this Guide includes two components: (1) qualitative analysis and (2) quantitative analysis (Figure 1). There are advantages and disadvantages of these two approaches. For example, qualitative analysis is usually faster and cheaper, even when consumer and merchant focus group discussions are conducted. However, it usually does not allow for comparisons and benchmarking. Quantitative analysis, on the other hand, allows...
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