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Market Research to Assess the Business Opportunity of Women’s Markets for Financial Services in Tajikistan (Английский)

Many needs of women-led businesses and women individuals are not yet met in Tajikistan by the retail banking segment, which means financial institutions (FIs) leave a significant market underserved. Tajik women express a strong desire to see banks becoming more convenient to use, have shorter waiting times, and show more respect and professionalism. Women-led businesses face additional challenges due to lack of access to finance, information, and...
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